DeepfakeLast month, everyone was shocked when a video featuring Rashmika Mandanna went viral. But hold on—it wasn’t her! The video was a deepfake, messing around with a clip of a British Indian influencer, Zara Patel. Rashmika shared her feelings online, saying how scary and harmful this tech misuse is for all of us.

What’s a Deepfake Anyway?

Deepfakes are like digital chameleons. They use AI to play with videos, audios, and images. The scary part? They look super real. And guess what? People are using them to mess with reputations, cook up fake proof, and shake our trust in important stuff like democratic systems. Even politics isn’t safe, with these tricky fakes showing up in election campaigns.

Remember the Political Deepfakes?

Back in 2020, during the Delhi elections, someone cooked up videos of BJP leader Manoj Tiwari talking trash about his opponent Arvind Kejriwal. Fast forward to now, and even Madhya Pradesh’s political scene got a taste of this fake tech confusion. It’s like a digital storm messing with real-life decisions.

The Global Deepfake Playground:

India isn’t alone in this mess. Argentina’s presidential elections had deepfakes turning candidates into cuddly animals and foreign leaders. Even Ukrainian President Zelenskyy got hit with a deepfake video, making people believe he said something he never did.

What’s the Plan Now?

Mr. Gupta says we can’t just slap a law on Artificial Intelligence and call it a day. We need to set some safety rules, make sure people know what’s going on, and build strong institutions. Ms. Ahmed adds that India’s response can’t be copy-paste from other countries; we need to think about our unique situation. She suggests looking at other sectors for ideas, like a “sandbox” for trying out new things without going too crazy. And hey, let’s not forget about free speech—no shutting people up in the name of controlling AI tech.

So, the bottom line? We’ve got to be smart about this fraud business. It’s not just a tech problem; it’s a people problem. Stay alert, stay real!

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